
In the digital world, social media and websites go hand-in-hand. A good analogy is that a website can be compared to a store and social media is like salespeople and people who shop there. Both are tools that can improve sales, conversion rates, and brand awareness. That’s why savvy small business owners are including social media in their business strategy. Consider social media as a smarter, more humane version of the ABC: Always Be Closing sales philosophy that Alec Baldwin outlines in Glengarry Glen Ross. Your Website is Your Store, Social Media Is Sales Force Social media allows you to…
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